Alrifai app redefines buying freshly roasted snacks with a user-friendly interface, quick ordering, GCC
delivery, and secure payment, ensuring a seamless experience.
Complex Navigation: The existing app lacked intuitive navigation, making it difficult for users to browse products efficiently.
Mobile Optimization: A significant portion of users faced issues with responsiveness and performance on mobile devices.
Payment Security: Ensuring robust and secure payment methods to foster trust and encourage repeat purchases.
Brand Consistency: The app needed to reflect AlrifaiArabia’s premium branding and heritage.
Create a visually appealing design that enhances usability. Simplify the browsing experience with clear categorization and search functionality. Integrate location-specific delivery preferences across GCC countries. Offer multiple payment options with advanced security features.
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A clean, minimalist design reflecting AlrifaiArabia’s premium brand identity.
Organized products into intuitive categories like "Mixed Nuts," "Dried Fruits," and "Gourmet Snacks."
Simplified to three steps: Cart Review > Address Selection > Payment.
Integrated secure payment gateways with encryption and fraud detection mechanisms.
Ensured seamless functionality across iOS and Android devices.
We had the chance to work with the Creativity team and value their professionalism, ideas, and strategic approach. Dedicated and communicative, they drive progress with a positive outlook, demonstrating expertise and handling challenges effectively.
The revamped AlrifaiArabia app delivered outstanding results: Monthly active users grew by 60% within the first quarter of launch. The app accounted for a 45% increase in online revenue, with a notable rise in repeat purchases.
